DIBS is a behavioural research and policy solutions initiative at the UBC Sauder School of Business. Our mission is to improve the outcomes across major social challenges by improving our understanding of decision-making and helping people make better choices—choices that are better for the individual and better for the world.
Campus
Vancouver
Affiliated UBC Faculty & Postdocs
| Name | Role | Research Interests |
|---|---|---|
| Hardisty, David | Faculty (G+PS eligible/member) | Social sciences; consumer behaviour; sustainability; decisions about the future; product attribute framing; pricing |
| White, Katherine | Faculty (G+PS eligible/member) | Social sciences; sustainability, social influence and consumer behaviour, the self and consumer behaviour |